Multiple perspectives need to be included in a product development process. Engineers from different departments usually have different views on a product design. It is hence necessary to define information structures that support multiple views. This paper provides an analysis and approach to develop a multi-view semantic model of three levels to describe product features. We base our analysis on a three-level conceptulization of engineering design features. The base level is substance, the intermediate level is view, and the top level is purpose. A multi-view semantic model will enhance semantic integrity of feature information throughout the product development for sharing information, such as design intent, manufacturing capability, and quality requirements.