Everyone concur today that business, scientific, medical, or any application’s data is increasingly translated into XML in order to be easily exchanged between organizations. However, document structure (e.g. DTD, XML Schema) are not standardized in any of these domains. Therefore, a process of data transformation is unavoidably required before performing any exchange. Currently, developers are responsible to understand the semantic similarities between two representations and to create an executable translation that ensures data conversion and data filtering. This involves domain knowledge expertise and technical skills for performing these tasks. In this work, we are interested in reducing human effort and technical skills required for enabling data exchange. We provide a general framework to perform automatic matching and transformations between data representations. ASMADE platform enables a semantic matching process followed by a visual mapping process to optimize the translation process between exchanged documents.