Abstract Reconnecting Fligstein’s and Chandler’s models of long-term organizational change, this article challenges the idea that corporate financialization is alien to the Chandlerian enterprise. Based on the case of the French automotive firm Peugeot Société Anonyme (PSA), it shows that this historical transformation has been intrinsically linked to Chandlerian dynamics. The article first highlights the crucial role played by the French government and financial institutions in the establishment of large multidivisional companies in France. It then draws on PSA, public, and private archives, and an interview with a former financial executive to examine a decisive financial restructuring of the family business in 1965. In describing the challenges faced by the business in the 1960s, the article analyzes how the creation of a multilevel structure of holding companies was meant to deal with Chandlerian challenges while paving the way for the further financialization of the business.