CONTRIBUTIONS DE L'APPLICATION NUTRITIONNELLE YUKA À LA LITTERATIE ALIMENTAIRE DES ETUDIANTS - Archive ouverte HAL Accéder directement au contenu
Communication Dans Un Congrès Année : 2022

CONTRIBUTIONS OF FOOD APP YUKA TO STUDENTS FOOD LITERACY

CONTRIBUTIONS DE L'APPLICATION NUTRITIONNELLE YUKA À LA LITTERATIE ALIMENTAIRE DES ETUDIANTS

Résumé

Nutritional applications for food have become increasingly important in the daily lives of consumers, providing simple information to better understand the quality of products and promote decisions that are perceived as optimal. This research examines the role of Yuka, the leading application in France, in the food behaviors of the student population, and questions their rise in food skills. The analysis of 25 semi-directive interviews highlights that the application provides them with knowledge that allows them to develop skills in selecting and consuming healthier foods. Nevertheless, it generates an ambivalence of behaviors linked to the trade-off between pleasure and the injunction to eat well, which tends to compromise the skills acquired in the food domain
Fichier principal
Vignette du fichier
2022 - Contributions de l’application nutritionnelle yuka à la litteratie alimentaire des etudiants - Congrès AFM Unis 2022.pdf (239.54 Ko) Télécharger le fichier
Origine : Fichiers produits par l'(les) auteur(s)

Dates et versions

hal-04536491 , version 1 (08-04-2024)

Identifiants

  • HAL Id : hal-04536491 , version 1

Citer

Ezan Pascale, C. Rouen-Mallet, Hoellard Emilie, Maxime David, Stéphane Mallet, et al.. CONTRIBUTIONS DE L'APPLICATION NUTRITIONNELLE YUKA À LA LITTERATIE ALIMENTAIRE DES ETUDIANTS. Congrès international de l'Association Française de Marketing, May 2022, Tunis, Tunisie. ⟨hal-04536491⟩
0 Consultations
0 Téléchargements

Partager

Gmail Facebook X LinkedIn More