The borders of the periodic table of the elements and of the chart of nuclides are not set in stone. The desire to explore the properties of atoms and their nuclei in a regime of very large numbers of electrons, protons and neutrons has motivated new experimental facilities to create new elements and nuclides at the limits of atomic number and mass. But the small production rates and short lifetimes of superheavy nuclei and their atoms mean that ‘atom-at-a-time’ studies are the only experimental way to probe them. The physical and chemical data obtained so far, augmented by theoretical calculations, indicate significant deviations from extrapolations from lighter elements and isotopes. This situation raises the following question: how much further can one push the limits of the periodic table? In this Review, we describe the major challenges in the field of the superheavy elements and speculate about future directions.