We propose a theoretical framework for analogue quantum simulation to capture the full scope of experimentally realisable simulators, motivated by a set of fundamental criteria first introduced by Cirac and Zoller. Our framework is consistent with Hamiltonian encodings used in complexity theory, is stable under noise, and encompasses a range of possibilities for experiment, such as the simulation of open quantum systems and overhead reduction using Lieb-Robinson bounds. We discuss the requirement of scalability in analogue quantum simulation, and in particular argue that simulation should not involve interaction strengths that grow with the size of the system. We develop a general framework for gadgets used in Hamiltonian complexity theory, which may be of interest independently of analogue simulation, and in particular prove that size-dependent scalings are unavoidable in Hamiltonian locality reduction. However, if one allows for an additional resource of engineered dissipation, we demonstrate a scheme that circumvents the locality reduction no-go theorem using the quantum Zeno effect. Our gadget framework opens the door to formalise and resolve long-standing open questions about gadgets. We conclude with a discussion on universality results in analogue quantum simulation.