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Communication Dans Un Congrès Année : 2023

Does customers’ prior product knowledge affect perceived providers’ connection to their bundle of needs, goals, and preferences?

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hal-04326747 , version 1 (06-12-2023)

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  • HAL Id : hal-04326747 , version 1

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Olivier Mesly. Does customers’ prior product knowledge affect perceived providers’ connection to their bundle of needs, goals, and preferences?. 39ème congrès international de l'AFM, May 2023, vANNES, France. pp.1170-1178. ⟨hal-04326747⟩
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