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Poster De Conférence Année : 2023

Natural meat vs. Plant-Based Protein : What drives consumer choice ?

Résumé

People are interested by meat reduction or meat substitution for many arguments: health, environment, animal welfare. Firms explore new models and new supply (better meat or meat substitutes) to take, to keep or to increase market shares. What consumers really prefer and choose? In choice experiments…
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hal-04297270 , version 1 (21-11-2023)

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  • HAL Id : hal-04297270 , version 1

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Mélody Leplat, Youenn Loheac, Eric Teillet. Natural meat vs. Plant-Based Protein : What drives consumer choice ?. 15th Pangborn Sensory Science Symposium - Meeting new challenges in a changing world, Aug 2023, Nantes, France. . ⟨hal-04297270⟩
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