Promoting a hand sanitizer by persuasive messages: moving bottle and background color as approach and avoidance cues - Archive ouverte HAL Accéder directement au contenu
Article Dans Une Revue Current Psychology Année : 2022

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hal-04292725 , version 1 (17-11-2023)

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Thierry Meyer, Pauline de Pechpeyrou, Magdalena Kolanska-Stronka, Vincent Dru. Promoting a hand sanitizer by persuasive messages: moving bottle and background color as approach and avoidance cues. Current Psychology, 2022, 42 (30), pp.26187-26199. ⟨10.1007/s12144-022-03632-8⟩. ⟨hal-04292725⟩
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