Individual preferences and public incentives: What agro-environmental scheme for grassland restoration by farmers? The case of the Normandy region in France
Résumé
Agro-environmental schemes (AES) play a key role in promoting the production of environmental public goods by European Union agriculture. Although extensive literature has analysed AES, the issues related to grassland restoration remain understudied. This paper performs a discrete choice survey conducted among 119 French farmers from June to September 2017 in the Normandy region in France. Respondents had to choose between conserving their actual farming practices or change towards more plots dedicated to grassland restoration and preservation. Thanks to this stated preference method, we analyzed the factors influencing farmers' motivations to join or not an AES for grassland restoration. We estimate the relative weight of these factors and we value the willingness to pay/willingness to accept for change in each of these factors. Our contribution shows that, besides including financial compensation the role of the collective participation, the technical support provided to farmers and the farm area enrolled in the AES are important.
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