Foresight thinking and organizational learning: Scenario planning as a DMO crisis management tool
Réflexion prospective et apprentissage organisationnel : La planification de scénarios comme outil de gestion de crise pour les organisations de gestion de destinations
Résumé
This chapter looks at how scenario planning can become such a useful dynamic and forward-looking learning tool for destination management organizations to improve their capacity to effectively respond to crises.