Cultural and Identity Antecedents of Market Mavenism: Comparing Chinese at Home and Abroad - Archive ouverte HAL
Article Dans Une Revue Journal of Business Research Année : 2018

Cultural and Identity Antecedents of Market Mavenism: Comparing Chinese at Home and Abroad

M. Cleveland
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hal-03421608 , version 1 (09-11-2021)

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  • HAL Id : hal-03421608 , version 1

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M. Cleveland, Boris Bartikowski. Cultural and Identity Antecedents of Market Mavenism: Comparing Chinese at Home and Abroad. Journal of Business Research, 2018. ⟨hal-03421608⟩

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