Streams of digital data and competitive advantage: The mediation effects of process efficiency and product effectiveness - Archive ouverte HAL Access content directly
Journal Articles Information & Management Year : 2021

Streams of digital data and competitive advantage: The mediation effects of process efficiency and product effectiveness

Abstract

Firms can achieve a competitive advantage by leveraging real-time Digital Data Streams (DDSs). The ability to profit from DDSs is emerging as a critical competency for firms and a novel area for Information Technology (IT) investments. We examine the relationship between DDS readiness and competitive advantage by studying the mediation effect of product effectiveness and process efficiency. The research model is tested with data obtained from 302 companies, and the results confirm the existence of the mediation effects. Interestingly, we confirm that competitive advantage is more significantly impacted by IT investments affecting product effectiveness than those affecting process efficiency
Fichier principal
Vignette du fichier
Raguseo 2021IM Streams of digital data.pdf (343.53 Ko) Télécharger le fichier
Origin : Files produced by the author(s)

Dates and versions

hal-03323663 , version 1 (13-01-2022)

Identifiers

  • HAL Id : hal-03323663 , version 1

Cite

E. Raguseo, Pigni, F., Claudio Vitari. Streams of digital data and competitive advantage: The mediation effects of process efficiency and product effectiveness. Information & Management, 2021, 58 (4), pp.103451. ⟨hal-03323663⟩
115 View
214 Download

Share

Gmail Facebook Twitter LinkedIn More