Social responsibility in B2B and its influence on long-term orientation through the trust - Analysis in oil and petrochemical industry - Archive ouverte HAL
Proceedings Year : 2020

Social responsibility in B2B and its influence on long-term orientation through the trust - Analysis in oil and petrochemical industry

Haneen Abuazzah
  • Function : Author
Amira Berriche
  • Function : Author
  • PersonId : 1234931
Lille économie management - UMR 9221
Salerno Francis
  • Function : Author
Lille économie management - UMR 9221

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Humanities and Social Sciences Business administration

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https://hal.science/hal-02569687

Submitted on : Monday, May 11, 2020-3:00:35 PM

Last modification on : Friday, July 12, 2024-3:16:03 PM

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hal-02569687 , version 1 (11-05-2020)

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  • HAL Id : hal-02569687 , version 1

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Haneen Abuazzah, Amira Berriche, Salerno Francis. Social responsibility in B2B and its influence on long-term orientation through the trust - Analysis in oil and petrochemical industry. 19th International Marketing Trends Conference, Jan 2020, Paris, France. 2020. ⟨hal-02569687⟩

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