How do creative genres emerge? : The case of the Australian wine industry - Archive ouverte HAL Accéder directement au contenu
Article Dans Une Revue Journal of Business Research Année : 2016

How do creative genres emerge? : The case of the Australian wine industry

Charles-Clemens Ruling
  • Fonction : Auteur
Amélie Boutinot
  • Fonction : Auteur

Résumé

The present paper examines how a new, creative genre emerges out of a commodity-based industry. Building on the genre-emergence literature, the paper analyzes the Australian wine industry since the 1950s. Based on content analysis of a wide variety of sources, the study identifies four mechanisms that account for creative-genre emergence: shifting and layering of metrics, analogies with established creative industries and practices, resonance with society-level logics, and personification. The results contribute to the genre-emergence and creative-industries literatures.
Fichier non déposé

Dates et versions

hal-02312381 , version 1 (16-01-2020)

Identifiants

  • HAL Id : hal-02312381 , version 1

Citer

Grégoire Croidieu, Charles-Clemens Ruling, Amélie Boutinot. How do creative genres emerge? : The case of the Australian wine industry. Journal of Business Research, 2016, 69 (7), 2334-2342 p. ⟨hal-02312381⟩

Collections

EMLYON
14 Consultations
0 Téléchargements

Partager

Gmail Facebook X LinkedIn More