Knowledge transfer around "best practices" : A sensemaking perspective
Résumé
This article examines knowledge transfer from a sensemaking perspective. It focuses on a particularly revealing empirical case - the creation of a pan-Nordic financial services group - to uncover sensemaking processes and patterns thar are likely to characterize post-merger knowledge transfer. The article identifies four specific sensemaking processes around the transfer of "best practices": identification, evaluation, (re)contextualization, and (re)configuration.