Facts, fantasies, foundations, formations, fights, and fallouts of global consumer culture: An introduction to the special issue - Archive ouverte HAL
Journal Articles International Marketing Review Year : 2019

Facts, fantasies, foundations, formations, fights, and fallouts of global consumer culture: An introduction to the special issue

Fabian Bartsch
  • Function : Author
Lille économie management - UMR 9221
Mark Cleveland
  • Function : Author
E. Ko
  • Function : Author
J. Cadogan
  • Function : Author

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Humanities and Social Sciences Business administration

Isabelle Celet  : Connect in order to contact the contributor

https://hal.science/hal-02110842

Submitted on : Thursday, April 25, 2019-3:46:52 PM

Last modification on : Friday, July 12, 2024-3:16:03 PM

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hal-02110842 , version 1 (25-04-2019)

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Fabian Bartsch, Mark Cleveland, E. Ko, J. Cadogan. Facts, fantasies, foundations, formations, fights, and fallouts of global consumer culture: An introduction to the special issue. International Marketing Review, 2019, 36 (4), pp.514-523. ⟨10.1108/IMR-02-2019-0057⟩. ⟨hal-02110842⟩

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