Determinants of satisfaction with house purchase: an empirical investigation
Résumé
This paper attempts to understand what drives satisfaction of a house purchase. While most existing research focuses on financial or functional antecedents, a wider range of factors are considered, such as the role of emotion. We use the concept of Perceived Value, a term derived from marketing literature, to compare the influence of emotional, financial, quality and social value on satisfaction with the house purchase. We have collected data from buyers of new houses in France which uniquely contains psychological indicators which are useful for deriving measures of satisfaction and the main dimensions of Perceived Value. Our Measurement models provide support for our indicators being valid measures while our Structural model supports the relevance of including the Perceived Value dimensions for a home purchase. Furthermore, they show that the type of purchase –namely house as consumption or investment –moderates the influence of the different dimensions on satisfaction.