Journal Articles
International Journal of Market Research
Year : 2018
BERNARD GOURVENNEC : Connect in order to contact the contributor
https://hal.science/hal-01958842
Submitted on : Tuesday, December 18, 2018-11:49:05 AM
Last modification on : Tuesday, February 28, 2023-3:36:24 PM
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- HAL Id : hal-01958842 , version 1
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Bernard Gourvennec, Gilles Laurent, Raphaelle Lambert-Pandraud. Investigating Brand Verbal Fluency: When known brands do not come to mind. International Journal of Market Research, 2018. ⟨hal-01958842⟩
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