Structural and physical consequences of downsizing to form nanopowders or nanoceramics are very important both from applicative and fundamental point of view. We will discuss, using ab‐initio‐based calculation and Landau theory the origins and the consequences on structural properties when synthesizing nano‐objects with BaTiO3 and SrTiO3 , and show how to use nanostructuration to optimize properties such as electrocaloric effects or energy storage. For instance calculations in BaTiO3 show the possibility to form new phases (fig.1) in which vortices of polarization compete with homogeneous polarization or in which (in nanotorus) homogeneous hypertoroidization of nanotori coexists with axialhomogeneous toroidization. In SrTiO3 a new low temperature ground state, evidenced by synchrotron and neutron diffraction is discussed within the Landau theory and compared with the situation in thin films and during pressure experiments. The crucial competition between particles shape anisotropy, surface tension and shear strain is analyzed. Inducing a specific core‐shell structure is therefore a new and easy way to tailor structural properties and to stabilize new phases that cannot exist in bulk material, just like film deposition on substrate.