Quality of Experience for Personalized Sightseeing Tours: Studies and Proposition for an Evaluation Method
Résumé
According to several studies about touristic practices, we propose an adaptive method to measure the Quality of Experience (QoE) of a personalized sightseeing tour which compares a proposed tour (sequence of points of interest and activities) to a reference tour and gives a correspondence score based on two complementary measures: the cultural interest and the journey rhythm (related to the profile of the tourist group). The method is applied to provide tours for the largest theater festival in Europe, which is held every year in Avignon (France).