Hydrogen, a non carbonated energy carrier, is often considered as one possible solution to reduce greenhouse gas emissions from human activity. The use of hydrogen as a possible alternative fuel for automotive applications is envisaged by car manufacturers. However, before a large scale commercialization of hydrogen vehicles, numerous challenges have to be faced, among which the on-board storage of hydrogen. This paper provides a description of the implementation of an MCDA approach for evaluating various competing hydrogen storage technologies for future vehicles. This implementation has been conducted within the STORHY European research project. The MACBETH method has been identified as an appropriate approach for the evaluation and comparison of the technologies from a technical point of view. The evaluation process has been entirely implemented on one hand with several experts from CEA and on the other hand with one of the STORHY car manufacturers. The implementation within the project confirmed that this evaluation method could be used for “application-oriented” multicriteria evaluations. The advantages and drawbacks of the method are finally discussed.