Implementation process failure in an emerging context: a reading from Carrefour experience in Algeria. - Archive ouverte HAL Access content directly
Conference Papers Year : 2016

Implementation process failure in an emerging context: a reading from Carrefour experience in Algeria.

Amina Djedidi
Mouhoub Hani
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hal-01264767 , version 1 (29-01-2016)

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  • HAL Id : hal-01264767 , version 1

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Amina Djedidi, Mouhoub Hani. Implementation process failure in an emerging context: a reading from Carrefour experience in Algeria.. International Marketing Trends Conference, Jan 2016, Venise, Italy. ⟨hal-01264767⟩
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