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Communication Dans Un Congrès Année : 2010

Factors influencing the adoption of e-tourism : comparative analysis in terms of perceived benefits

Résumé

The article examines: 1) the relationships between socio-demographic characteristics and e-tourism; 2) the factors influencing the adoption of e-tourism in terms of perceived benefits by e-tourists in the five European major outbound tourism markets: France, Germany, Italy, Russia, and United Kingdom; and 3) the differences between factors influencing the adoption of e-tourism among e-tourists from these five outbound tourism markets. Managerial implications for the providers of online tourism and travel products are finally recommended.
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Dates et versions

hal-00835392 , version 1 (18-06-2013)

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  • HAL Id : hal-00835392 , version 1

Citer

Tan Vo Thanh. Factors influencing the adoption of e-tourism : comparative analysis in terms of perceived benefits. Congrès consumer behaviour in tourism symposium, Dec 2010, Brunico, Italy. ⟨hal-00835392⟩
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