Corporate social responsibility in Colombia: Making sense of social strategies - Archive ouverte HAL
Article Dans Une Revue Journal of Business Ethics Année : 2010

Corporate social responsibility in Colombia: Making sense of social strategies

A. Lindgreen
  • Fonction : Auteur
J.R. Córdoba
  • Fonction : Auteur
J.M. Pachon
  • Fonction : Auteur

Résumé

As corporate social responsibility (CSR) grows increasingly well known and accepted worldwide, organizations attempt to make sense of their social strategies bridge the gap between their current situation and what their stakeholders expect of them If social strategies represent a potential stepping stone to more sophisticated forms of CSR, then research must investigate the strategies that organizations have adopted After defining a framework for classifying and analyzing organizations' social strategies, this article considers empirical evidence from 10 case studies in Colombia to reveal how organizations might build on their social involvement to engage in more sophisticated CSR practices The framework also suggests some different trajectories that organizations might follow

Dates et versions

hal-00800297 , version 1 (13-03-2013)

Identifiants

Citer

A. Lindgreen, J.R. Córdoba, F. Maon, J.M. Pachon. Corporate social responsibility in Colombia: Making sense of social strategies. Journal of Business Ethics, 2010, 91, pp.229-242. ⟨10.1007/s10551-010-0616-9⟩. ⟨hal-00800297⟩

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