Ways of reducing pesticides use in Bordeaux vineyards
Résumé
French and European incentives, such as Plan Ecophyto 2018, European directive for a sustainable use of
pesticides, reinforce the requirement for vine-growers to engage in more environmentally friendly
farming practices. In this respect, this paper presenting the results of a large questionnaire survey
conducted in Bordeaux area vineyards and focusing on the behaviour of their vine-growers towards
environmental innovations is particularly adequate. Founding that the most important environmental
issue in vineyards relates to the use of pesticides, the paper characterizes the main economic and
cognitive factors determining vine-growers’ environmental innovations. It allows determining possible
policies milestones, efficient and feasible, towards a more environmentally friendly vineyard. The paper
first outlines the analytical framework, then highlights the main results and, finally, goes through further
discussion and policy implications.