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Reinforcing willingness to buy and to pay due to consumer affinity towards a foreign countryInternational Management Review, 2014, 10 (2), pp.57-67
Journal articles
hal-01315743v1
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Shoppers’ grocery choices in the presence of generalized eco-labellingInternational Journal of Retail and Distribution Management, 2015, 43 (4/5), pp.448-468. ⟨10.1108/IJRDM-12-2013-0218⟩
Journal articles
halshs-01235674v1
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