Conference Papers
Year : 2018
André Le Roux : Connect in order to contact the contributor
https://shs.hal.science/halshs-02530525
Submitted on : Friday, April 3, 2020-9:30:29 AM
Last modification on : Monday, May 6, 2024-3:14:02 PM
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- HAL Id : halshs-02530525 , version 1
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André Le Roux, Marinette Thebault, Yves Roy. An Exploratory Research of Consumer's Profiles and Choice Criteria face to Brand Counterfeits in Different Product Categories. 6th Annual International Colloquium on Branding, Jul 2018, Athènes, Greece. ⟨halshs-02530525⟩
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