Assessing the sustainability of Value-Based Supply Chains through the analysis of their emergence process. Empirical Evidence from the French Hemp Sector
Résumé
The Value-Based Supply Chain (VBSC) model is emerging as an intermediate alternative between long supply chains and short food circuits. It aims to ensure sufficient production while minimizing social and environmental negative externalities. Scientific research analysing these initiatives highlights their positive impact, yet their long-term sustainability remains uncertain. This article aims to analyze the sustainability of this model by focusing on a factor that has been little considered in the literature: the emergence process of the VBSC. To this end, we mobilized the analytical framework of institutional work and conducted qualitative surveys, focusing on an alternative local French sector: textile hemp. Our findings highlight three key insights that structure the emergence process of VBSC: (i) the effort of differentiation and positioning within the VBSC against the institution in place, (ii) the creation of a VBSC based on a small group, and (iii) the pursuit of long-term sustainability of VBSC regulatory mechanisms and institutional embedding. These results contribute to the characterization of the institutional processes leveraged by VBSC and provide a foundation for discussions on the heterogeneous nature of actors involved in its sustainability. Further field investigations will be conducted to deepen these insights.
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