While the categories of creative city and smart city keep on being under debate in scientific literature (Eveno, 2018), they have been quickly taken up by public actors as part of their territorial development strategies. Indeed, in a context of growing urban competition (Lamarche, 2003), cities are taking ownership in a singular way of so-called creative, digital, sustainable or smart city models to the point of making them objects of urban marketing and city branding (Douay, 2018). In its standard definition, a smart city describes a relationship between cities and information and communication technologies. This city model is based here on management and regulation of urban flows thanks to ubiquitous data in sectors such as transport, energy and housing, but also in modes of governance and participation of citizens (Giffinger, 2006). As for creative city model, it focuses on innovation and creativity driven by culture and human capital (Landry, 2000; Florida, 2004 [2002] and 2005) in perspective of creative industries and knowledge economy (Bouquillion, 2010 and 2012). For a decade, Metropolis of Lyon promotes creative and smart approaches in which it wants to be emblematic in Europe, in particular through ambitious projects anchored in unique development contexts and trajectories. We study them through the analysis of strategies of transformation and modelling of public action aiming at urban innovation, from a corpus of about twenty of them, emblematic of this double approach. This observation scale seems to us the most appropriate to get out of predefined and controversial categories of smart and creative and to better understand urban innovation regimes of Metropolis of Lyon that contribute to forging a unique identity of it.