Do members really care about CSR to remain loyal? A mixed-method approach to the interplay between membership and CSR in financial cooperatives - Archive ouverte HAL
Communication Dans Un Congrès Année : 2020

Do members really care about CSR to remain loyal? A mixed-method approach to the interplay between membership and CSR in financial cooperatives

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hal-04683552 , version 1 (02-09-2024)

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  • HAL Id : hal-04683552 , version 1

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Charlotte Lecuyer, Mathieu Béal, Sonia Capelli, William Sabadie. Do members really care about CSR to remain loyal? A mixed-method approach to the interplay between membership and CSR in financial cooperatives. Frontiers in Services Conference, AMA, Jun 2020, Boston, United States. ⟨hal-04683552⟩
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