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                  <publisher>Universidade Federal de Santa Catarina — UFSC (1960 à …)</publisher>
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                <term xml:lang="en">pragmatics variation</term>
                <term xml:lang="en">colloquial language</term>
                <term xml:lang="en">taboo language</term>
                <term xml:lang="en">audiovisual translation</term>
                <term xml:lang="en">dubbing</term>
                <term xml:lang="es">variación pragmática</term>
                <term xml:lang="es">léxico coloquial</term>
                <term xml:lang="es">lenguaje tabú</term>
                <term xml:lang="es">traducción audiovisual</term>
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              <p>Our proposal for the analysis of pragmatic variation in audiovisual translation focuses on the description of six categories of conversational lexical elements: (a) nominal terms of address; (b) discourse markers; (c) intensifiers; (d) mitigators of directive and expressive acts; (e) diminutives; and (f) colloquial language, which includes taboo words. We propose an analysis model based on these six conversational strategies that cue for pragmatic variation and constitute problems for the audiovisual translation of dialogues. This work deals specifically with colloquial lexicon and taboo words and how they reveal cultural specificities. The proposal is based on analyzing six dubbed versions of the animation Inside Out (2015), produced in three languages (Portuguese, Spanish, and French), plus the American English source. Due to the film's theme, based on Ekman's theory of emotions, the protagonists assume prototypical behaviors related to the categories of so-called base emotions. This theoretical foundation means that a few characters (Anger and Disgust) produce most of the taboo words (or their euphemistic forms) observable in this audiovisual product. The film also targets a general audience classification, leading to further restrictions. Productions of taboo words are more frequent in sports, where aggressive behavior may be seen as positive. In addition, metalinguistics formulae referred to derogatory language. Using parallel examples of these seven dubbed versions for the same film, we demonstrate how these conversational lexical items can reveal pragmatic and cultural specificities.</p>
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              <p>Nuestra propuesta para el análisis de la variación pragmática en traducción audiovisual está centrada en la descripción de seis categorías de elementos léxicos conversacionales: (a) las formas nominales de tratamiento; (b) los marcadores discursivos; (c) la intensificación y (d) la atenuación de actos directivos y expresivos; (e) los diminutivos y (f) el léxico coloquial, que comprende las palabras tabús. Proponemos un modelo de análisis de seis estrategias conversacionales claves para la variación pragmática, que son problemas de traducción audiovisual en diálogos. El foco de este trabajo está en el léxico coloquial y en las palabras tabús, y en cómo revelan especificidades culturales. La propuesta se estructura a partir del análisis de seis versiones dobladas de la animación Inside Out (2015), realizadas en tres lenguas (portugués, español y francés) más la versión fuente en inglés americano. Debido a la especificidad de la película, fuertemente basada en la teoría de las emociones de Ekman, los protagonistas asumen comportamientos prototípicos relacionados a las categorías de las llamadas emociones de base. Este encuadre teórico conlleva a que pocos personajes (Anger y Disgust) produzcan la mayoría de las palabras tabús (o sus formas eufemísticas) observables en este producto audiovisual que además está dirigido para una clasificación de audiencia libre. Las producciones de palabras tabús son más frecuentes en deportes, en los que el comportamiento agresivo se puede ver como positivo. Además, observamos referencias en metalenguaje a formas insultantes. A partir de los ejemplos en paralelo de estas siete versiones de doblaje para la misma película, demostramos cómo estos elementos léxicos conversacionales pueden revelar especificidades pragmáticas y culturales.</p>
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