The exact controllability of heat type equations in the presence of bilinear controls have been successfully studied in the recent works [1,3,14] motivated by the numerous application to engineering, neurobiology, chemistry, and life science. Nevertheless, the result has been only achieved for one-dimensional domains due to limit of the existing techniques. In this work, we develop a new strategy to ensure the so-called exact controllability to the eigensolutions of heat-type equations via bilinear control on the two-dimensional domains. The result is implied by the null-controllability of a suitable linearized equation, and the main novelty of the work is the strategy of its proof. First, the null-controllability in a finite dimensional subspace has to be ensured via the solvability of a suitable moment problem. Explicit bounds on the control cost w.r.t. to the dimension of the controlled space are also required. Second, the controllability can be extended to the whole Hilbert space, thanks to the Lebeau-Robbiano-Miller method, when the control cost does not growth too fast w.r.t to the dimension of the finite dimensional subspace. We firstly develop our techniques in the general case when suitable hypotheses on the problem are verified. Afterwards, we apply our procedure to the bilinear heat equation on rectangular domains, and we ensure its exact controllability to the eigensolutions. Finally, we study the controllability issue on the square and we use perturbation theory techniques to deal with the presence of multiple eigenvalues for the spectrum of the Dirichlet Laplacian.