How do elderly consumers use quantified-self smart devices to age well ? - Archive ouverte HAL
Communication Dans Un Congrès Année : 2021

How do elderly consumers use quantified-self smart devices to age well ?

Manel Laroum
Pauline de Pechpeyrou

Résumé

This paper presents the results of a qualitative study that aims to understand how senior consumers use digital QS technologies to achieve their priority goals of aging well. Its highlights the potential of these devices to improve the usual means to age well by promoting self-managing and healthy behavioral change.
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Dates et versions

hal-04065791 , version 1 (12-04-2023)

Identifiants

  • HAL Id : hal-04065791 , version 1

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Manel Laroum, Pauline de Pechpeyrou. How do elderly consumers use quantified-self smart devices to age well ?. 2021 AMA Marketing and Public Policy Conference, American Marketing Association, Jun 2021, Virtual - Online, United States. ⟨hal-04065791⟩
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