Managing Cooperatives, Franchises, and Alliances in International Business
Résumé
Over the last three decades, the management of networks has become an important research field in international business, organizational economics, and international marketing. The current book presents new theoretical perspectives and empirical results on the management of cooperatives, franchise and retail chains, and alliances in international business. © 2023, The Author(s), under exclusive license to Springer Nature Switzerland AG.