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Conference Papers Year : 2022

A B2B ENGAGEMENT EXPLORATION THROUGH THE LENS OF BUYER-SELLER RELATIONSHIP DIGITAL MATURITY

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hal-03661272 , version 1 (30-05-2022)

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  • HAL Id : hal-03661272 , version 1

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Geneviève Winninger Lemarquis, Maria Mercanti-Guérin. A B2B ENGAGEMENT EXPLORATION THROUGH THE LENS OF BUYER-SELLER RELATIONSHIP DIGITAL MATURITY. CBIM International Conference 2022, Jun 2022, ATLANTA, United States. ⟨hal-03661272⟩
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