Natural language appears to allow the ascription of properties of numeral symbols to the denotation of number referring phrases. The paper describes the phenomenon and presents two alternative explanations for why it obtains. One combining an intuitive semantics for number referring phrases and a predicate-shifting mechanism, the other assigning number referring phrases a structured denotation consisting of two parts: a mathematical object (the number) and a contextually determined numeral symbol. Some preliminary observations in favor of the second analysis are offered.