Bacterial utilization of dissolved organic matter plays an important role in marine carbon cycling. In this study, the response of bacterioplankton to a gradient of carbon (glucose) addition was investigated experimentally in a subtropical coastal environment in the absence of top-down control by viruses and flagellates. Bacterial abundance and production were stimulated by glucose addition corresponding to a gradient of glucose. Differences in the extent of stimulation suggested different bacterial life strategies under different nutrient conditions. Bacterial community diversity as revealed by denaturing gradient gel electrophoresis (DGGE) showed a unimodal productivity-diversity (number of DGGE bands) relationship after 3-day incubation. DNA fingerprinting profiling and cluster analysis showed clear and gradual changes in bacterial community structure along the gradient of glucose concentrations, reflecting the competition for carbon supply among bacterial groups. Sequencing analysis of the DGGE bands disclosed the relative abundance of seven bacterial genotypes in the Alteromonadaceae and Roseovarius that gradually decreased with the glucose enrichment while two Vibrio genotypes showed the reverse increasing trend. This suggested that Vibrio was a more successful opportunist at high carbon availability.