Destination personality effects on tourists’ attitude: the role of self-congruity and ambiguity tolerance - Archive ouverte HAL Access content directly
Journal Articles Journal of Strategic Marketing Year : 2021

Destination personality effects on tourists’ attitude: the role of self-congruity and ambiguity tolerance

Richard Huaman-Ramirez
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Maaninou, N.
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Dates and versions

hal-03323695 , version 1 (22-08-2021)

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  • HAL Id : hal-03323695 , version 1

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Richard Huaman-Ramirez, D. Merunka, Maaninou, N.. Destination personality effects on tourists’ attitude: the role of self-congruity and ambiguity tolerance. Journal of Strategic Marketing, 2021, pp.1-25. ⟨hal-03323695⟩
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