Vulnerable consumers: A call for a participatory research (AFM Special session: The role of marketing for a more inclusive society) - Archive ouverte HAL
Conference Papers Year : 2021

Vulnerable consumers: A call for a participatory research (AFM Special session: The role of marketing for a more inclusive society)

Nathalie Dubost
Val de Loire Recherche en Management
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Humanities and Social Sciences

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https://hal.science/hal-03221677

Submitted on : Sunday, May 9, 2021-3:28:26 PM

Last modification on : Monday, July 1, 2024-3:34:04 PM

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hal-03221677 , version 1 (09-05-2021)

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  • HAL Id : hal-03221677 , version 1

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Nathalie Dubost. Vulnerable consumers: A call for a participatory research (AFM Special session: The role of marketing for a more inclusive society). EMAC 2021 Annual Conference, May 2021, Madrid, Spain. ⟨hal-03221677⟩

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