In the last decade, HCI research has proposed promising technologies for shape-changing interfaces. The usefulness and the user experience of shape-change are, however, still to be explored and understood. This paper extends the understanding of the potential utility and usability of axisymmetric shape-change. First, we present 16 potential use cases for a cylindrical shape-changing display. Second, we present a two-month comparative field study in the workplace. Six participants had to shift energy consumption by using energy storage. To do so, they were notified about local energy forecasts. Compared with flat-screen animations, early results show that cylindrical shape-change animations keep a better attractiveness over time.