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Chapitre D'ouvrage Année : 2016

Persuasive Backfiring: When Behavior Change Interventions Trigger Unintended Negative Outcomes

Brian Cugelman
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  • PersonId : 1068645

Résumé

Numerous scholars study how to design evidence-based interventions that can improve the lives of individuals, in a way that also brings social benefits. However, within the behavioral sciences in general, and the persuasive technology field specifically, scholars rarely focus-on, or report the negative outcomes of behavior change interventions, and possibly fewer report a special type of negative outcome, a backfire. This paper has been authored to start a wider discussion within the scientific community on intervention backfiring. Within this paper, we provide tools to aid academics in the study of persuasive backfiring, present a taxonomy of backfiring causes, and provide an analytical framework containing the intention-outcome and likelihood-severity matrices. To increase knowledge on how to mitigate the negative impact of intervention backfiring, we discuss research and practitioner implications.

Dates et versions

hal-02887492 , version 1 (02-07-2020)

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Citer

Agnis Stibe, Brian Cugelman. Persuasive Backfiring: When Behavior Change Interventions Trigger Unintended Negative Outcomes. Lecture Notes in Computer Science (LNCS, volume 9638), pp.65-77, 2016, ⟨10.1007/978-3-319-31510-2_6⟩. ⟨hal-02887492⟩
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