Journal Articles
European Business Review
Year : 2019
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https://hal.science/hal-02492731
Submitted on : Thursday, February 27, 2020-11:49:26 AM
Last modification on : Wednesday, November 2, 2022-9:14:05 PM
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Richard Huaman-Ramirez, Dwight Merunka. Brand experience effects on brand attachment: the role of brand trust, age, and income. European Business Review, 2019, 31 (5), pp.610-645. ⟨10.1108/EBR-02-2017-0039⟩. ⟨hal-02492731⟩
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