Crowdequity and Crowdlending : two alternative funding solutions for entrepreneurial ventures. The case of the French firm Gifts for change
Résumé
Financial return crowdfunding (crowdlending and equity crowdfunding) has thrived in recent years. It is proposed as an alternative solution to the problem of funding entrepreneurial ventures. This research studies the advantages and drawbacks of financial return crowdfunding, compared with traditional funding. It highlights the special features of crowdlending and equity crowdfunding. The study is based on the case of the firm Gifts for Change - Treez, which is distinctive in that it was funded by both types of financial return crowdfunding. Our analysis shows that financial return crowdfunding uses different mechanisms that are only appropriate for certain projects. Thus, the choice between crowdlending and equity crowdfunding does not arise at the same stage of the firm's development. We also make several recommendations, based on our study, for entrepreneurs hoping to obtain funding via financial return crowdfunding.
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Crowdequity-and-Crowdlending-Two-alternative-funding-solutions-for-entrepreneurial-ventures_-IE-2017_-MEJRI.pdf (175 Ko)
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