Marketing Management (16e édition) - Archive ouverte HAL Access content directly
Books Year : 2019
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hal-02176421 , version 1 (08-07-2019)

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  • HAL Id : hal-02176421 , version 1

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Philip Kotler, Kevin Keller, Delphine Manceau, Aurélie Hemonnet-Goujot. Marketing Management (16e édition). Pearson, 2019. ⟨hal-02176421⟩
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