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Conference Papers Year : 2012

Measuring the brand image of a city

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hal-01824048 , version 1 (26-06-2018)

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  • HAL Id : hal-01824048 , version 1

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Christophe Alaux. Measuring the brand image of a city. European Group for Public Administration, 2012, Bergen, Norway. ⟨hal-01824048⟩
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