Coping with online information in new product learning situation - Archive ouverte HAL Access content directly
Journal Articles Journal of Consumer Marketing Year : 2019

Coping with online information in new product learning situation

Dominique Crié
  • Function : Author
  • PersonId : 1235012
Alain Decrop
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  • PersonId : 1033352
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Dates and versions

hal-01820714 , version 1 (22-06-2018)

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  • HAL Id : hal-01820714 , version 1

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Dominique Crié, Alain Decrop, Nadia Steils. Coping with online information in new product learning situation. Journal of Consumer Marketing, In press. ⟨hal-01820714⟩
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