Variety-seeking: Using the CHAID segmentation approach in analyzing the international traveler market - Archive ouverte HAL
Journal Articles Tourism Management Year : 2015

Variety-seeking: Using the CHAID segmentation approach in analyzing the international traveler market

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hal-01654881 , version 1 (04-12-2017)

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Patrick Legoherel, Cathy H.C. Hsu, Bruno Daucé. Variety-seeking: Using the CHAID segmentation approach in analyzing the international traveler market. Tourism Management, 2015, 46, pp.359 - 366. ⟨10.1016/j.tourman.2014.07.011⟩. ⟨hal-01654881⟩
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