Audit of Production Launch of a New Product in a Multinational Company
Résumé
New Product Development (NPD) has become a key process to master in order to gain a competitive edge. In the NPD process, the production launch is a crucial step, in which an intense information exchange is required between the involved actors. In this paper, we present an auditing tool which permits the analysis of the information exchange practices during a project. It also helps in diagnosis of eventual problems or in explanation of the causes of already encountered dysfunctioning. A case study is conducted at a production site of a multinational company. The case illustrates the benefits of this auditing tool.